Marketing Content Creation & Planning

Learn how to turn your marketing messages into engaging digital content and develop a clear plan to reach your target audience. We'll discuss how to create impactful digital content with limited resources and ways to repurpose it for all your digital marketing channels. Then we'll share planning tools and strategies to help you balance consistent content creation with day-to-day business operations and maintain a digital presence without feeling overwhelmed. 

Speakers, Julie O'Boyle of Ethos Marketing & Holly Martzial of Sonar Digital.

This event will be in person and live on Zoom. Arrive at 8:45am for in person. The video recording will be available on our YouTube page a couple weeks after the event.  

Zoom Information (online starts at 9am)

https://us06web.zoom.us/j/4056479247?pwd=cXhZM0NzYzJIOVgvTmdlZnhwaTVuQT09&omn=87992856405

Meeting ID: 405 647 9247
Passcode: buylocal

About Our Speakers

Julie O'Boyle is a Social Media Strategist at Ethos Marketing. With over 12 years of experience working in-house for both brands and agencies, Julie is a conceptual thinker and adept visual storyteller, skilled at shaping her voice and perspective to fit that of whom she's creating for.. She is also a micro-influencer in her own right, having managed her own website and social media channels since 2009. 

Holly Martzial is a former small business owner and in-house marketing director who now oversees client strategy and social media advertising at Sonar Digital in Portland, Maine. Her specialty is developing multi-channel marketing strategies that maintain a 30,000 foot view without losing sight of the individual steps it takes to achieve remarkable results.

Thank you to our host Cloudport Coworking.

Take a morning off from working in your business to work on it!

Introducing our first IndieBiz EDU Summit. Before the busy season starts, join us for some self-care for your business. You’ll learn in community with fellow indie local businesses, gaining inspiration and knowhow to put to work right away. Enjoy a half day of learning and networking including breakfast, coffee, snacks, and swag. The event will be at USM's Portland campus in the brand new McGoldrick Center. 

Our summit is for local business owners, entrepreneurs, artists, and anyone who wants to learn new tools to grow and thrive in 2025. Content will be targeted at businesses of five employees and under. Psst…that means you too solopreneurs. That said, if the event resonates with you, join us. All are welcome! Note: This event is in person only.

Want to be a sponsor of this event? Learn more here

Speakers and more details coming soon. Topics will include: 

• Maximizing your business value, why you should care
  
• Practical strategies for a strong brand identity
  
• Navigating the top legal concerns for small businesses
  
• Beyond Meta, exploring the social media landscape of 2025
  
• A roundtable of local IndieBiz owners in the hot seat
  
• Self care for the business owner
• And more….

Ticket Pricing (Includes free garage parking. Details emailed after registration)

$40 – Directory members.  Not in our FREE directory? See eligibility and join here
$55 – For non-directory members

Special pricing for Cheerleader and Champion directory sponsors. You must be logged in to select these prices.